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湘南附属医院男科桂东县包皮手术多少钱Hybrid cars are known as hybrids because they use anelectric motor to augment the performance of a small, efficientgasoline engine.混合动力汽车简称“hybrids”,因为这类汽车采用电动马达增加小而高效的燃气发动机动力。But this isnt the only reason hybrids are moreefficient than gas-powered cars.但这并混合动力汽车比燃气汽车高效的原因之一。Did you know that Hybridcars are made of lightweight materials, so they require lessenergy to accelerate or drive up a hill?你知道吗?混合动力汽车选用轻型材料,所以加速或爬坡需要的动力相对更少。You know, Don, maybe you just need to trust that hybrid cars are interesting enough ontheir own.要知道,混合动力汽车本身就很有趣。I mean, did you know that some hybrids rely on a process known as regenerativebraking to recharge their batteries.我的意思是,你知道吗?一些混合动力汽车依靠“再生式制动”来完成充电。You see, when you brake, you remove energy from your car,which normally just dissipates in the form of heat.一般的汽车刹车时,通常以散失热量的形式损失汽车动力。In some hybrids, though, the electric motor isused to slow down the car, at which time it also acts as a generator so it can divert some of thatenergy back to the batteries.但是,混合动力汽车的电动马达让汽车减速,同时将这部分能量转换成电能,充当发动机的功效。And did you know?另外,你知道吗?In hybrids, instead of idling, the gas engine turns itself off, and you getpower from the electric motor and batteries.混合动力汽车发动机没气了,汽车并不会空转,而是由电马达继续供能。Also, hybrid carsaerodynamic design and specialtires reduce both air drag and drag against pavement, which also increases efficiency.此外,混合动力汽车采用气流设计和特殊轮胎,从而减少空气阻力和路面擦阻力,这也是混合动力汽车跑得快的原因。Cool!太赞了! /201407/308866郴州第一人民医院南院有治疗前列腺炎吗 临武县人民中妇幼保健医院男科咨询

郴州看皮肤病哪家医院好You know, radio is a great thing.要知道,收音机是伟大的发明。Here I am! Flying high abovethe earth, but my voice is coming across just as if I were sitting in front of you.现在,我在演播厅,可是,我的声音让你觉得我就在你面前。Communicating by voice alone has its drawbacks, though.但是,光凭声音沟通是有缺点的。For example, I cant use hand gestures to clarify what I mean.比如,我现在无法用手势来表达自己。And, as it turns out, that makes a big difference.这说明手势对沟通很重要。Researchers at the University of Otago in New Zealand wanted to know how much a relevant hand gesture helps to communicate an idea.新西兰奥塔拉大学的研究,想知道相关的手势对表达想法有多少帮助。They had volunteers watch clips of a woman saying different simple phrases, such as “the square box,” or “peel the banana.”志愿者被要求观看视频短片,短片中有个女人在说各种简单短语,比如,“方盒子”、“剥香蕉”。In some, she simply said the phrase without moving her hands.第一组志愿观看的视频中,她只是说出来,而不做任何手势。Peel the banana. In others, shemade the kind of hand gesture most of us would make when saying that-a sort of banana-peeling mime that matches the content of the phrase.但是,第二组志愿观看的视频中,她模仿默剧,做剥香蕉手势。In a third group, she made gestures with her hands that were unrelated to what she was saying.在第三组志愿观看的视频中,她做了一些和剥香蕉毫不相干的手势。The results?结果是什么呢?People who got the matching content hand gestures remembered those phrasesmore effectively than folks who got just the words alone.第二组志愿者比第一组记得更好;而第一组比第三组记得更好!What does this show us?这说明什么呢?We aly knew that all the hand-waving we do when we speak isntjust nervous energy; it serves various functions.我们在说话时所做的手势,除了情绪表达还有更多其它用处。Apparently, one of them is to help the listener remember what youve said.很显然,手势有助于听者记忆。 201407/309042郴州三甲医院有哪些 郴州东方是正规医院还是私立医院

郴州桂东县人民医院妇幼保健治疗包皮包茎多少钱Accounting for brands品牌的价值Untouchable intangibles无法触摸的无形资产Sometimes you see brands on the balance-sheet, sometimes you dont一些企业把品牌价值列入资产负债表,而另一些企业却没有这样做COCA-COLA is worth 79.2 billion, according to Interbrand, a consultant. That does not seem excessive for the brand responsible for making Santa Claus look so jolly. But neither that number nor anything close to it appears on the companys balance-sheet. “Trademarks with indefinite lives”are worth just 6.7 billion, say the companys accounts.据Interbrand品牌咨询公司估计, 仅“可口可乐”这个品牌就价值792亿美元。可口可乐为每年的圣诞节增添了无穷的乐趣,这样看来Interbrand的估价并不过分。然而,可口可乐公司的资产负债表中并没有出现如此巨额的品牌估价,公司会计表示,该公司的商标价值仅为67亿。The reason is that both American and international accounting rules prohibit companies from recognising brands and many other “intangible” assets (such as customer lists) if they have created them themselves. Some would like to change that. Roger Sinclair, who advises the MASB, an American body that sets marketing standards, points out that rules are inconsistent. The value of a brand—invisible when internally generated—is revealed when another company buys it.原因是美国和国际会计法规都不承认企业自创的品牌以及其他无形资产的价值。一些准备上市的企业希望改变这种状况。Roger Sinclair指出,MASB(上市会计准则理事会,美国的一个制定上市标准的机构)的这项规定是自相矛盾的:品牌的价值虽然在它产生的时候是隐性的,但是当它出售时就会变成可衡量的显性价值。That is because a different rule applies to acquisitions. In 2005 Procter amp; Gamble, a consumer-goods company, paid 57 billion for the Gillette razor company. The brand alone, Pamp;G reckoned, was worth 24 billion. Oddly, Gillettes value can now only go down. Pamp;G must test it for “impairment” but cannot acknowledge any increase, though Interbrand says Gillettes value rose 1% last year.企业并购中有一项特殊的规定,即允许企业对品牌进行估价出售。在2005年保洁的并购案中,保洁花了570亿美元收购了吉列剃须刀,其中仅仅是吉列这个品牌的价值就有240亿。然而,现在吉列的价值只会不断下降。因为”损耗”,保洁必须对吉列进行核算,但是它的估价绝不会有任何增长,即使Interbrand表明吉列的价值在去年增长了1%。Investors have a right to know how much brands are worth because so much of a firms future depends on them, Mr Sinclair argues. The conflicting standards treat brands rather as if they were electrons that can be in two places at once.Sinclair认为,投资者有权知道企业品牌的价值,因为这密切关乎着一个企业的未来。这种对品牌价值的矛盾的规定似乎认为,品牌价值就像光电一样可以瞬间穿梭于两个地方。Accountants seem content to live with such quantum weirdness. Brand values can “swing wildly”, says Alan Teixeira of the International Accounting Standards Board. Standard-setters worry that auditors would be quick to recognise rises but slow to acknowledge declines. Brands are unique, so it is hard to figure out what their market value is. “How do you separate a brand from customers that generate the sales or the know-how that enables the product to be made?” wonders Hilary Eastman of PwC, an accounting firm.会计师似乎很喜欢这种量化品牌价值的方式。国际会计标准理事会认为:品牌价值可能会有严重偏差。规则制定者担心审计们很容易察觉到品牌价值的提升,却很难发现它的下滑。品牌都是独一无二的,所以很难用数据衡量它们的市值。普华永道的Hilary Eastman疑问道:“怎样将品牌和创造销量的顾客、生产产品的技术分开呢?”Australia used to account for internally generated brands but gave it up in 2005 to align itself with international standards. It “put much more focus on brands” and gave markets extra information, says Angus Thomson of the Australian Accounting Standards Board. He would like to see the practice restored but is not hopeful. If its intangible, bean-counters wont touch it.澳大利亚曾经尝试将自创品牌的价值计入会计账目,但是为了与国际标准接轨,于2005年取消了这种无形资产计价方式。澳大利亚会计标准理事会的Angus Thomson认为:“量化自创品牌价值使得大家对品牌更加关注,并且披露了更多的市场信息。”他希望这种做法可以重新实行,但他也认为这种可能性不大。如果资产是无形的,那些锱铢必较的会计师们将不会参与这类资产的核算。 /201409/325404 郴州桂东县人民医院地址郴州慢性尿道炎医院

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